Supernova podcast on online communities

Knowledge@Wharton has posted the first Supernova 2006 podcast, What Makes an Online Community Tick? Knowledge@Wharton is the online business journal of The Wharton School, read by over half a million subscribers worldwide.

The interview is a conversation with Craig Newmark (founder of, Julie Herendeen (VP of Network Products at Yahoo!), and Bill Flitter (CMO of Pheedo). The podcast explores how to facilitate, nurture, and benefit from online communities, which are becoming not just major social forces, but significant drivers of business activity both online and offline.