The Net's Tectonic Shift

On Alexa’s list of the Top 500 Sites on the Web, Yahoo!, Microsoft, and Google are in the top 5. That’s not surprising. But sites #3 and #4 are, at least to me. They are two South Korean portals. In all, 11 of the top 20 sites on the Alexa list are Asian, dominated by Korea.

I knew Korea had the world’s highest penetration rates for broadband and mobile phones, but hadn’t realized how much usage patterns have shifted as a result. After all, this is a country with less than one-fifth the population of the US. Something major is happening when the usage disparity is that great.